SATTE 2023: A New Era for India Tourism

India’s leading trade fair organizer, Informa Markets, is all set to organise South Asia’s largest travel trade exhibition, SATTE 2023. 

The 30th edition of SATTE is set for February 9-11, 2023, at India Expo Mart, Greater Noida, Delhi NCR, and has received an overwhelming response from the Indian and global travel and tourism markets.More than 1,200 exhibitors, 600 hosted international and domestic buyers, and agents, operators, and professionals from more than 120 cities and towns in India will participate in the exhibition.

SATTE 2023 offers an excellent opportunity to gain insight into India’s thriving tourism industry. The presentation brings together the entire value chain of the travel, tourism, and hospitality industries on one platform to explore business opportunities in the tourism industry and exchange ideas on emerging scenarios in the industry. India’s visitor export earnings are expected to reach $50 billion by 2028, so SATTE 2023 is the right platform to support India’s tourism goals.

SATTE has been continuously supported by the Ministry of Tourism, the Government of India, Indian and International Tourism Boards, International Tourism Organizations, Airlines, Hotels, Spas, Cruises, Theme Parks, Cinemas, Business Travel, Investors, and Wedding Planners, among others.

One of the most important features of SATTE 2023 is the Travel Mart SCO (Shanghai Cooperation Organization). SATTE 2023 Travel Mart SCO Mart is organised by the Ministry of Tourism, Government of India, to celebrate India’s SCO Chairmanship 2022-2.

Among the states, the host state is Uttar Pradesh. Bihar, Karnataka, Madhya Pradesh, Odisha, Rajasthan, Tamil Nadu, and Uttarakhand are partner states.

SATTE 2023 also confirmed the participation of national organizations such as Saudi Arabia, Dubai, Qatar, South Africa, Mauritius, Seychelles, Turkey, Azerbaijan, South Korea, Maldives, Thailand, Malaysia, Indonesia, Singapore, Hong Kong, Vietnam (Danang Province), Chonburi Province in Thailand, Nepal, Sri Lanka, Bhutan, and Bangladesh, e.g. Saudi Arabia is a first-class partner country, while Mauritius is a focal country for SATTE 2023. The partner countries are Dubai, the Maldives, Sri Lanka, South Africa, Singapore, Malaysia, and Thailand.

Besides private players like Air India, MakeMyTrip, EaseMyTrip,, RezLive, Tripjack, TravClan, Ebix Travels, Akbar Travels, Riya Travel, TravelBullz, My Value Travel, SanKash, Yorker Holidays, Wow Holidays, Rayna Destination Management, Satguru Travel, and Fly24 hrs., GRNconnect, Stic Travel, Ark Travels, STS World, Europe Travels, Royal Thai Vacation, OneAbove, FlyRemit, Salvia Travels, Sarovar Hotels and Resorts, The Fern Hotels and Resorts, Sterling Holidays, Cheval Collection, Suba Hotels, Udaani Hotels and Resorts, Key Resorts International, Uday Samudra Leisure Beach Hotel, Island Holidays, Cruise Carrot, and Sri Lankan Airlines.

SATTE has always been supportive of TAAI, TAFI, IATO, ADTOI, SKAL, ICPB, TOA, UFTAA, NIMA, ABTO, OTOAI, ATOAI, and TOF tigers, for example.

Mr. Yogesh Mudras, Managing Director, India Informa Markets, said, “SATTE’s 30th anniversary is a hallmark of success for us, and we are proud of its history and legacy of growth in the travel and tourism industry.” With proactive government policies, India will create around 250 billion dollars of tourism GDP by 2030, creating 137 million jobs in the industry, 56 billion dollars in foreign exchange earnings, and 25 million foreign tourists. trade, network, and strengthen relations within the industry. Our exhibition offers an important opportunity to realize the potential of the tourism industry and grow businesses. “We are celebrating the milestone year with several significant activities under the auspices of the Super 30 campaign,” he added.

SATTE has been the undisputed leading exhibition venue in the tourism industry with a 30-year legacy, consistently offering unparalleled business and networking opportunities. SATTE 2023 has launched a noble initiative, the “Travel Hospitality CSR Initiative,” to provide skills and tools to underprivileged students.

SATTTE is one of the most professional trade events that offers a comprehensive overview of the global tourism market. The “Super 30” event is packed with various activities like “Route 30” (to promote the show in 30 Indian cities), “SATTE Travel Insight Podcasts” (podcasts with industry leaders), “SATTE Connect” (10-city road show), “SATTE Awards” (recognizing and rewarding industry innovation and excellence), and “GenX 365 Click” (a new-age digital portal that brings buyers and sellers on the same platform to generate business leads). With these initiatives, SATTE 2023 is bigger, better, and bolder, with the aim of revitalizing India’s tourism market.

SATTE is Asia’s leading travel and tourism exhibition, providing a comprehensive platform for domestic and international buyers and professionals in the travel, tourism, and hospitality industries.

SATTE 2023 offers buyers the opportunity to demonstrate their ability to create unique experiences for travellers and promote the success of their businesses. The venue, India Expo Centre, Greater Noida, is a state-of-the-art facility with Informa All Secure measures to ensure the safety and security of attendees.

Exhibitors have the opportunity to network, do business, share information, exchange ideas, and promote innovations in the field. SATTE 2023 promises to be a great event that will create business opportunities for all participants.

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