SWISS airlines Newest Exclusive: “The Breitling Navitimer Watch.” – Corpradar

SWISS airlines Newest Exclusive: “The Breitling Navitimer Watch.”

Breitling, a Swiss luxury watch manufacturer, has introduced a new watch model that is only available in Switzerland. The new Navitimer B01 SWISS Limited Edition model is limited to 700 units and will only be sold on selected SWISS routes. SWISS and Breitling have been partners for many years and intensified their collaboration earlier this year to promote sustainable aviation.

Swiss International Air Lines (SWISS) is now offering its passengers the opportunity to purchase a new Breitling Navitimer B01 SWISS Limited Edition wristwatch in flight. The launch of Breitling’s new watch model coincides with both the 70th anniversary of the company’s first iconic Navitimer chronograph and the 20th birthday of SWISS itself.

Swiss CEO Dieter Vranckx and Breitling CEO Georges Kern jointly announced the new model on Thursday morning. It will be produced in a limited run of 700 pieces and be available only on selected Swiss long-distance lines. The classic Breitling Navitimer Pilot watch has proven extremely popular since its original model was launched in 1952.


“SWISS and Breitling share the same values,” says SWISS CEO Dieter Vranckx. “Our brands are both synonymous with high quality, and we both emphasize the details.” The new Navitimer SWISS Limited Edition perfectly embodies all these qualities. And I am delighted that we can celebrate our 20th anniversary and that we can offer it only to our Swiss flight guests.

Breitling CEO Georges Kern is equally pleased. “With our new SWISS Limited Edition,” he says, “we are not only celebrating the 70th anniversary of Navitimer; we are continuing our long-term partnership with SWISS.” Our shared Swiss roots and passion for aviation have brought us together for years. And the latest version of this iconic watch is a new milestone in our collaboration.

The new Breitling Navitimer B01 SWISS Limited Edition features the typical design details of the iconic Navitimer chronograph but is also unique in its own right. 

The elegant anthracite dial and its black chronograph counters are cleverly accented with red elements that echo the Swiss signature. The back of the watch is engraved with the SWISS logo and marked “ONE OF 700” to confirm its limited edition. And the open back of the body is inspired by the Boeing 777-300ER engine.

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